Politics

CRM Interview Series – Katie Miller Interviewed by Scott Masteller

Above is an interview with Katie Miller conducted by Scott Masteller in June of 2023. This is the first video in the CRM Interview Series which will be conducted by Scott Masteller with all of the team members of Crowd React Media, a division of Harker Bos Group. This interview covers the importance of media […]

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Recent NC Elections by TV Station Viewership

In last week’s blog, Crowd React Media correctly predicted the victor of the North Carolina U.S. Senate contest between Democrat Cheri Beasley and Republican Ted Budd.  Our prediction turned out to be well within the margin of error, seeing we envisioned a roughly three point difference between the two in the final tally.  Budd won […]

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Beasley vs. Budd: Who NC Voters will Choose

At the beginning of November, Crowd React Media conducted a survey to get an idea of who North Carolinians will vote for in the 2022 Midterm Elections.  We narrowed our survey’s scope to the U.S. Senate contest between Democrat Cheri Beasley and Republican Ted Budd.  We also asked voters about some of their media habits, […]

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Party Registration Doesn’t Always Reflect What Voters Believe

In a recent study conducted by Crowd React Media, we took an in-depth look at the media habits of news consumers and sports fans. Of those surveyed, 94% of respondents stated that they either watch the news or consume any type of news media. Of those that consume news media, 89% are registered to vote.  […]

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News Consumption and Voter Registration

In a recent study conducted by Crowd React Media, we took an in-depth look at the media habits of news consumers and sports fans. Of those surveyed, 94% of respondents stated that they either watch the news or consume any type of news media. In this week’s entry we will examine news consumers’ voter registration. […]

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Streaming News

In a previous blog on news media consumption, we at Crowd React Media found that 94% of respondents surveyed consume any type of news media (print, digital, cable, streaming, social media, etc.). Of the 94% who consume any type of news media, 75% watch/stream the news or news commentary. While most people still use standard […]

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The Cable News Hierarchy

This week’s blog is a continuation of last week’s entry in which we define what a news consumer is, and how much news they watch or consume on any given day.  We at Crowd React Media found that people consume news…a lot.  For a refresher, here are some key takeaways from the piece: 94% of […]

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24/7 News Means we are Consuming it 24/7 (Almost)

To say that news media is pervasive is an understatement.  It figures into every aspect of our lives.  The TV in the airport terminal blasts CNN.  Our smartphones are constantly pinging us with the headlines through push notifications.  Increasingly, smart speakers with screens pump the day’s events into your home.  Your podcast feed grows thicker […]

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