Latest Research
Welcome to our comprehensive repository of media insights and research. At Crowd React Media and Harker Bos Group, we are committed to providing in-depth analyses of the latest trends and developments across various media landscapes. This page will be continuously updated with our latest research findings, ensuring you have access to the most current and […]
Unlock Your Station’s Success with the State of Media 2024 Video Sales Deck
The world of video is evolving, and with it, so are the opportunities to showcase broadcast television’s continued relevance in today’s dynamic media landscape. At Harker Bos Group, we’ve compiled the most critical insights from our State of Media 2024 Report, and we’re excited to share them with you in a powerful Video Sales Deck. […]
Harker Bos Group Announces Sean Bos’ InFOCUS Podcast Interview on Spanish-Language Video
Harker Bos Group is excited to announce that Sean Bos, VP of Branding and Research, recently appeared on the InFOCUS Podcast, hosted by Adam Jacobson. Sean discussed the insights from Harker Bos Group’s latest report, State of Spanish-Language Media 2024: Video Edition, which offers valuable takeaways for the television industry. This interview delves into the […]
State of Spanish-Language Media 2024: Video Edition
We’re excited to share the release of the “State of Spanish Language Media 2024: Video Edition,” a comprehensive look into the video consumption habits of Spanish-speaking audiences. Produced by Harker Bos Group and Crowd React Media, this report builds off of the audio insights we released earlier this year and dives into the diverse ways […]
Unlock Radio’s Success with the State of Media 2024 Radio Sales Deck
The world of radio is evolving, and with it, so are the opportunities to showcase radio’s continued relevance in today’s dynamic media landscape. At Harker Bos Group, we’ve compiled the most critical insights from our State of Media 2024 Report, and we’re excited to share them with you in a powerful Radio Sales Deck. Why […]
State of Spanish-Language Media 2024: Audio Edition
We are thrilled to announce the release of Harker Bos Group & Crowd React Media’s “State of Spanish-Language Media 2024: Audio Edition” report. This comprehensive study, set to be released on Tuesday, July 9, delves into the listening habits, preferences, and impacts of Spanish-language media among consumers in the United States. Key Insights from the […]
The Power of Spanish-Language Radio: Connecting Cultures and Communities
When Harker Bos Group started doing radio research in the late 1980s, talking to a station’s listeners was invigorating. There was a tangible connection between listeners and their chosen stations. Listeners were part of the club – they participated in station events, went to concerts promoted by the station, called in, and revered the DJs. […]
State of Media 2024 – Country Radio
In our latest blog, we explore Country radio enthusiasts. In “The State of Media 2024” study by Harker Bos Group, we surveyed 500+ U.S. media consumers aged 18+, uncovering preferences from Cable/Satellite TV to Music Streaming Services. Our analysis reveals insights across age, gender, and lifestyle/work choices. Join us as we navigate differences between Office […]
State of Media 2024 – Top 40 Radio
In today’s blog, we dive into what makes Top 40 radio listeners tick. Harker Bos Group recently conducted an in-depth study, “The State of Media 2024,” surveying over 500 U.S.-based media consumers aged 18 and above. The participants showcased diverse preferences across various media, from Cable/Satellite TV to Music Streaming Services. We scrutinized age, gender, […]