Weekly Roundup – November 12th, 2024

The integration of sports betting into the NFL experience has significantly reshaped broadcasting strategies and audience engagement. As fans increasingly engage with betting platforms, broadcasters are innovating to create more immersive and interactive viewing experiences. This transformation is not just altering how fans watch the games but also how networks and advertisers capitalize on the sports betting boom.

"Now that Charter Communications Inc. has landed deals to include most of the major streaming TV services in its cable-TV packages, the company is gearing up for the next big hurdle: getting customers to stop cutting the cord.
The largest US cable-TV provider is planning a major marketing push next year to promote more than 10 streaming services that it will offer at no additional cost to customers — launching an ambitious strategy to head off cancellations and attract new subscribers."

"In all the lacerating postmortems on what the media got wrong in covering the 2024 election, one of what should be the most salient questions is largely being ignored: If the major national news organizations are all based in Manhattan and DC—where Kamala Harris racked up 81 and 90 percent of the vote, respectively—how can they possibly reflect the concerns of the rest of the country?
No matter how hard we try, confirmation bias has to influence where our imaginations and curiosity can go; it’s the way the human mind works. If all the campaign buttons, T-shirts, lawn signs, and friends and family around you favor Harris, and if you and your peers have college degrees and are getting by economically, and if your inbox is filled with newsletters written by people whose views mirror your own, can you really think differently about what the country looks like to a majority of Americans? If almost everyone in the newsroom, including its leaders, thinks alike, how can different understandings emerge in their work?"

"Netflix Inc. said 70 million viewers are watching its shows with advertising every month, nearly double the total from May.
More than 50% of new subscribers are opting for Netflix’s ad-supported plan in the countries where it is available, Amy Reinhard, the company’s president of advertising, said in a blog post published Tuesday. The company is seeing “steady progress” across all 12 countries where the advertising plan is available."

"Technology company Adeia, opens new tab has sued Disney, opens new tab in Delaware federal court for allegedly violating its patent rights in video streaming technology.
Adeia filed a lawsuit on Thursday, opens new tab claiming that Disney's Hulu, ESPN+, and Disney+ streaming services infringe six of its patents covering various improvements to streaming functionality."